"Virgil Moorefield has given us a first-rate inside view of how gifted producers have changed the way we create and consume music. This book is essential for anyone who cares about how music has changed in the last 30 years."
—Paul D. Miller aka DJ Spooky that Subliminal Kid, author of Rhythm Science
"Virgil Moorefield has his finger on the pulse of a very interesting and exciting new development in popular music today: the convergence of the roles of producer and composer. He brings a unique expertise to the study, melding the insights of an insider with the objectivity of a scholar and provides a perspective that is dynamic, useful, challenging, and quite new."
—Paul Lansky, composer and Professor of Music
, Princeton University