About the Author
Linda Ruth is President
& CEO Publishing Dojo Ms. Ruth offers advice on the keys to marketing at retail and online. She is one of the original founders of Exceptional Women Publishing and Women in Digital Media
and a current board member. She is President of Newsstands of America, the coop of independent booksellers. She has over 20 years of experience in magazine marketing, and has held management positions at McGraw-Hill and IDG Communications.